Twitter, twitter

Have you come across Twitter? There’s a lot of interest in Twittering; lots of people are getting involved. I can understand how it helps people communicate on a regular basis - especially socially. It certainly seems popular with younger people, almost as an adjunct to their mobile texting.

But how can that help in a business environment?

Well - it depends upon your business, how close a relationship you have with your customers or clients and how interested they are in what you are doing and vice versa. And, of course, it depends upon how open you like to be. I don’t think twittering suits anyone who prefers to be really private.

But I see it as a natural extension to blogging. It is in effect a micro-blogging facility.

The idea is to post short comments on what you are doing. Or where you are, or something you’ve found that was interesting that you want to talk about. It is an effective way of keeping in touch with people you care about and sharing your discoveries.

Mind you - it is also a good test of writing concisely - you only have 140 characters for each post! Now that will be an interesting challenge

So I’ve just opened a twitter account at http://twitter.com/Carol_Bentley and popped a few people on my ‘following’ list.

I’ll let you know how it goes… unless you want to experience it for yourself. If you do, go to http://twitter.com/Carol_Bentley and click the Follow button under my photo.

~ Carol Bentley