27th Dec 2007
How persuasive are you
If you are persuasive in your copywriting it could work in your favour, because I have a confession to make - sometimes I can’t see something even when it’s staring me in the face!
This is what happened: I was writing about the Cialdini YouTube videos in the post Cialdini and the art of persuasion. And I decided, after watching the video presentation, I’d quite like to read the book again.
But could I find it?
After searching my numerous bookshelves - both in the office and home, I decided I must have given or lent it to someone and lost track of it. It happens; no big deal.
So I ordered another copy.
The next day I looked up at the shelf next to my desk and there it was, face-out, staring straight at me! There’s a word for word-blindness, is there one for object blindness?
This means I have a spare copy, which I’m going to gift to whoever can come up with the most persuasive reason why they should have it. Plus I’ll also gift a CD of the live audio recording of a 28-minute business presentation I gave entitled ‘How to Create Winning Adverts… 16 Insider Secrets to Turn Your Advert into a Powerful Sales Generator‘
This is an ideal opportunity for you to test your copywriting skills; start putting into practice some of the tips I’ve been sharing.
I’ll leave this open until 4th January so you’ve got until then to post your comment telling me why you should have the book & CD set. Or, if you’d rather keep your entry private, use the blog contact form to send it in.
Good luck.
~ Carol Bentley





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