A light-hearted finish to the week. Lesley posted this on his blog showing images that are thought-provoking or just plain amusing.
I particularly liked the last image because it demonstrates a phrase that was used in advertising this particular fruit when I was in my innocent, pre-copywriting youth!
Enjoy Lesley’s images.
~ Carol Bentley
Written by Carol Bentley on June 27, 2008
Do this, every day, and you feel better. And so do the people around you. In fact it has even helped turn a failing business and marriage around - as you can read below.
And the best thing? It does not cost you a penny and every single person on the planet can do it [...]
Written by Carol Bentley on June 24, 2008
There is no excerpt because this is a protected post.
Written by Carol Bentley on June 23, 2008
Just a quick heads-up. My PA Kelly has told me she is going to send you a message Monday afternoon because she thinks I have lost the plot! But, because I don’t want the whole world to know about this, it will be in a private post - which means you get the password [...]
Written by Carol Bentley on June 20, 2008
Well, the results are in and I’m really chuffed with the support I was given with this memorial project over the last 2 weeks.
We didn’t quite reach my intended target of giving away 800 copies of the copywriting book; we had 317 downloads, which wasn’t too bad. And of course other people may [...]
Written by Carol Bentley on June 19, 2008
In my post dated 6 June I talked about the idea of a further gift as a ‘thank you’ for your support.
This is what I wrote:
Here’s My Idea
Apart from giving you your free e-copy of the book, ‘I Want To Buy Your Product… Have You Sent Me A Letter Yet?’ I’d like to acknowledge the [...]
Written by Carol Bentley on June 17, 2008
A colleague has just finished recording an interview with me. He wanted to get some ‘behind the scenes tips’ on copywriting - specifically for sales letters. He asked a good many questions - but one came up that I’d never been asked before, or at least not in quite the way he put it.
And [...]
Written by Carol Bentley on June 12, 2008
Carol Bentley: Hi David, I think it is a little different between close family...
David Moulton: I remember working overseas years ago and using old Saudi Telecom...
Anton Capsiplex: I love the Getting Things Done approach to time management. In fa...
Carol Bentley: Glad to clear up one of the Internet's little mysteries for you M...
Michael Morrison: Ah, so it wasn't just me who had no idea what they were! Thanks f...
Carol Bentley: Hi Don, you have a good point - franking machines do save an eno...