advertising images

A light-hearted finish to the week. Lesley posted this on his blog showing images that are thought-provoking or just plain amusing.
I particularly liked the last image because it demonstrates a phrase that was used in advertising this particular fruit when I was in my innocent, pre-copywriting youth!
Enjoy Lesley’s images.
~ Carol Bentley

Written by Carol Bentley on June 27, 2008
Share and Enjoy:
  • StumbleUpon
  • Twitter
  • Technorati
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Print this article!

a simple action improves your business and home life

Do this, every day, and you feel better. And so do the people around you. In fact it has even helped turn a failing business and marriage around - as you can read below.
And the best thing? It does not cost you a penny and every single person on the planet can do it [...]

Written by Carol Bentley on June 24, 2008
Share and Enjoy:
  • StumbleUpon
  • Twitter
  • Technorati
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Print this article!

Protected: crazy cut-rate copywriting

There is no excerpt because this is a protected post.

Written by Carol Bentley on June 23, 2008
Share and Enjoy:
  • StumbleUpon
  • Twitter
  • Technorati
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Print this article!

advance notice

Just a quick heads-up. My PA Kelly has told me she is going to send you a message Monday afternoon because she thinks I have lost the plot! But, because I don’t want the whole world to know about this, it will be in a private post - which means you get the password [...]

Written by Carol Bentley on June 20, 2008
Share and Enjoy:
  • StumbleUpon
  • Twitter
  • Technorati
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Print this article!

30.6% take up

Well, the results are in and I’m really chuffed with the support I was given with this memorial project over the last 2 weeks.
We didn’t quite reach my intended target of giving away 800 copies of the copywriting book; we had 317 downloads, which wasn’t too bad. And of course other people may [...]

Written by Carol Bentley on June 19, 2008
Share and Enjoy:
  • StumbleUpon
  • Twitter
  • Technorati
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Print this article!

Just over 36 hours to go

In my post dated 6 June I talked about the idea of a further gift as a ‘thank you’ for your support.
This is what I wrote:
Here’s My Idea
Apart from giving you your free e-copy of the book, ‘I Want To Buy Your Product… Have You Sent Me A Letter Yet?’ I’d like to acknowledge the [...]

Written by Carol Bentley on June 17, 2008
Share and Enjoy:
  • StumbleUpon
  • Twitter
  • Technorati
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Print this article!

How do you do that

A colleague has just finished recording an interview with me. He wanted to get some ‘behind the scenes tips’ on copywriting - specifically for sales letters. He asked a good many questions - but one came up that I’d never been asked before, or at least not in quite the way he put it.
And [...]

Written by Carol Bentley on June 12, 2008
Share and Enjoy:
  • StumbleUpon
  • Twitter
  • Technorati
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Print this article!