Lead-Generation Videos: 6 Crucial Elements

A lead-generation video can boost your sales (it helped to double sales for one of my clients). But, to create an effective lead-generation video, you need to include 6 crucial elements – I’ll tell you what they are in a moment – first, let’s explore why video is a strong tool to have as part […]

Written by Carol Bentley

why read this now?

Your web or blog visitor wants to read your article or post but doesn’t have time. So what can you do? If they have a Kindle or Kindle App this is a great way to make it easy for them…

Written by Carol Bentley

Better Business Cards: Put a Modern Spin on an Old Standby

In today’s post, guest author Marshall Jones answers the question “Business cards? Why bother?” and gives some good reasons why they still have a place in this digital age of social media platforms…

Written by Carol Bentley

testimonials: are they working for or against you?

Everyone knows that a good testimonial can work wonders for your business reputation and encourage prospects to buy from you.

But customers rarely know how to write a testimonial that does a great job for you – and a badly worded testimonial can actually be damaging.

Ask these 5 questions to help your customers give you a powerful testimonial..

Written by Carol Bentley

Are you missing this (video-marketing) trick?

If you are using video to promote your business, how important is the distribution platform for your search engine ranking? Are you missing a video-marketing trick, this may throw some light on the subject…

Written by Carol Bentley

Procrastination? You can achieve in spite of it.. really!

I know – that seems like the daftest statement you’ve ever read.

And – as a self-confessed procrastinator – I’m inclined to agree with you.

But when I read this article the 5-minute rule seemed like a great way to achieve in spite of a my lifetime habit of procrastinating.

What do you think?

Written by Carol Bentley

5 Extra Tips for Small Business Goal Setting

In my post ‘Next Year and beyond’ you’ll find a short guide for preparing your business for growth next year and beyond.

In this article from Megan she offers five extra tips to help you make realistic, achievable goals.

Over to you Megan…

Written by Carol Bentley